Student cross the Morningside campus

MSM

Gain the technical skills and expertise in marketing research and quantitative analytics to be a change agent.

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Overview

The Master of Science in Marketing Science program is a two-term STEM-eligible curriculum that focuses on marketing analytics. The program trains marketing researchers to work in a variety of organizations where marketing analytics adds value, including media and advertising, consumer products, omnichannel retailers and financial services.

The Columbia Advantage

Olivier Toubia delivers a lecture to students

Academics

Students take a carefully constructed curriculum of PhD and MBA courses offered at Columbia Business School.

The program has a slight overlap with our PhD program, but is intended for students who prefer a shorter and more industry-oriented experience than the School’s Doctoral Program.

Students gather in a busy campus cafe

Student life

Columbia Business School’s supportive community helps our busy students balance their life, work, and studies while still having opportunities to enjoy one another’s company and the excitement of New York City.

Take a moment to meet our current students and alumni who talk about their Columbia Business School experiences. We’re sure you’ll see yourself in their personal glimpses and positive reflections on their time here, especially with their professors and fellow students.

A student meets with an HR manager during a recruiting event

Career resources

The Career Management Center (CMC) at Columbia Business School works with students to develop lifelong career management skills and empowers them to leverage the Columbia Business School network throughout their careers. The small size of the program allows the CMC to target search resources, tailoring these to the experience and needs of MS in Marketing Science students in a variety of industries.

By the numbers

Average GRE Quant Score
168
% Acceptance Rate
8
% Employed within Six Months
100

Contact us

Alma Mater in front of Low Library

Our Admissions Office is located in 203 Uris Hall on Columbia University’s Morningside Heights Campus. Due to the ongoing Covid-19 pandemic, drop-in visits are not currently available. Prospective students can speak with an admissions counselor from 9 a.m. to 5 p.m. Monday through Friday via the contact options below. Beginning in January 2022, all MS courses will be held at our new campus in Manhattanville and our offices will relocate to Kravis Hall.

Email: [email protected]

Phone:+1-212-854-2836